Upframe

01 / 05

Finds the work

Lead Generation System

A steady flow of the right customers, found and warmed up while you work.

Best for

  • Relying on referrals
  • No steady pipeline
  • Want commercial contracts

0–100

fit score on every lead

ExampleThis morning's scan
Businesses · Maps, LinkedInHomeowners · permits, sales

Scored this morning

    How it runs

    7 steps, trigger to done.

    Hover a step to find it in the flow.

    Example run
    BIZHOMEGoogle MapsLinkedInPermits, salesScrapeRead siteScoreContactVerifyFirst lineSendPostcardCRM
    1. 01Scan

      Pulls fresh prospects every morning from Google Maps, LinkedIn, building permits and home sales.

      Google MapsLinkedInApify
    2. 02Research

      Reads each business's website to learn what they do, how big they are and where they work.

      Firecrawl
    3. 03Score

      Rates every lead 0 to 100 on fit (size, area, type of work) and timing (a new building, a permit, a storm).

      Claude
    4. 04Find the person

      Finds the decision maker's email and checks it is real before anything sends.

      HunterZeroBounce
    5. 05Personalize

      Writes an opening line about their business, so it never reads like a mass email.

      Claude
    6. 06Reach out

      Businesses get a short email sequence. Homeowners get a postcard or a door hanger.

      Instantly
    7. 07Sync

      Every lead, score and reply lands in your CRM. Calls land on your calendar.

      HighLevelGoogle Calendar

    In practice

    Homeowners are never cold-emailed or texted. Canada's anti-spam law (CASL) needs their consent first, so they get mail instead.

    What it handles

    • Finding prospects in your service area, every day
    • Clearing out duplicates, closed businesses and bad emails
    • Writing each first message, one prospect at a time
    • Stopping the moment someone replies

    What you approve

    • Who counts as a good fit: your area, your jobs, your minimum
    • Every message template before it sends
    • Which replies you want to take yourself

    What we need to start

    • The jobs you want more of, and where
    • Access to your CRM, or we set one up
    • A separate sending domain, which we set up and warm up for you

    Works with

    • Google Maps
    • LinkedIn
    • Apify
    • Firecrawl
    • Claude
    • Hunter
    • ZeroBounce
    • Instantly
    • HighLevel
    • Google Calendar

    Want this running in your business?

    Tell us how you work today. We will show you what this would look like for you, and what it would take.

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